Le Mans 2026 with IDEC Sport

Le Mans with IDEC Sport this year was probably one of the most challenging experiences I’ve ever been through. Not because of IDEC Sport, they are an incredible team and an absolute pleasure to work with — but because of the years of fighting to establish Omologato’s place at the world’s greatest endurance race.

In almost every other championship we compete in, there is a headline watch partner and then there is Omologato, a brand that exists to support teams, celebrate motorsport, and help people go racing. But Le Mans has always been different. The regulations around watch brands were unclear, and for the last two years we have found ourselves defending our position through a legal challenge that the ACO has chosen to pursue, despite our strong defence at every stage.

So to arrive at Le Mans and see the IDEC Sport car, a car that secured pole position, carrying a clean, distinctive livery with the Omologato O proudly displayed on the front was a moment I won’t forget.

It wasn’t a victory on the track, but it was a victory in life. Because sometimes the things worth having are the things worth fighting for.

Shami Kalra