07Jun The rise of size


The rise of sizeBefore the whole Covid business began, I was on a work trip with a friend who was infuriated to be asked, for seemingly the millionth time, why he was wearing a girl’s watch.I didn’t ask him that question, obviously, because I know a classic 28mm Tag Heuer…

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23Apr The Quartz Conundrum


A man I know once told me a story about one of beautiful but aloof twins he worked with years ago. While waiting at a coffee shop, he struck up a conversation with one of them about the watch she had on her costume-jewellery ring.“Who made that?” he asked her.The…

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15Apr Omologato partners with VIRginia International Raceway.


Omologato is proud to announce a great new partnership with VIRginia International Raceway. “Throughout our discussions, everything between Omologato and VIR meshed very well” said Connie Nyholm Co-owner and CEO of VIR. “We have similar beliefs and see great value in the world of motorsport. We’re honored to partner and look…

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23Mar Omologato partners with the Trans Am Racing Series


The Trans Am Racing Company has forged a new partnership with Omologato Watches, selecting Omologato as the new “Official Timepiece of the Trans Am Series presented by Pirelli.”Motorsport culture is Omologato's founding design principle, and now as the Official Timepiece, the 2021 Trans Am champions and other top drivers will…

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26Nov Scandal of the Swiss Lumo Industry


Luminous DialsWrist watches are inherently incredibly useful tools. The desired functions of watches have manipulated and altered the way modern watches are crafted and designed. The need to view the time in the dark is a simple notion but with a complexity that has been designed, redesigned, and reevaluated over…

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31Aug Mechanical watches vs smart devices for your wrist.


In the past five years, the very concept of the Smartwatch has blown up in popularity and has become a genuine household name. Offering beneficial heath applications, quirky designs and relativity low price propositions the modern Smartwatch is being dubbed the greatest tool watch ever. It is also true that…

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31Aug The history of the California Dial


The History of the California DialThe essence of the ‘California Dial’ is extremely simplistic. A watch dial that consists of both half Roman and half Arabic numerals. Generally speaking, numbers 10 to 2 are Roman and 4 to 8 are Arabic, however the classic architype has changed and evolved over…

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03Mar Omologato releases limited edition Arrow McLaren SP watch


Original post on Racer.com Specialist motorsport timepiece maker Omologato has unveiled a limited-run watch commemorating the new IndyCar partnership between McLaren and Schmidt Peterson Motorsport.The new Premiére Edition AMSP automatic watch will be limited to just 500 individually-numbered pieces. It uses automatic movements, a bespoke brushed steel ‘Turtle’ case and sapphire…

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